2025 Shennongjia-Wudang Mountains-Three Gorges Tourism Promotion Conference

The 2025 promotion introduced one of Hubei Province's strongest cultural and ecological routes to international tourism and partner audiences.

Through destination presentation, site visits and travel-trade discussion, the programme connected Wudang Mountain's heritage, Shennongjia's natural landscape and the Three Gorges route story.

For ICCTA, the event is a practical example of how regional destinations can use familiarisation visits, partner exchange and follow-up storytelling to build overseas visibility.

• Hubei destination promotion and international tourism exchange.
• Wudang Mountain, Shennongjia and Three Gorges route storytelling.
• Travel-trade discussion, partner exchange and follow-up visibility.

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