Beijing International Week of Intangible Cultural Heritage opening scene
Autumn 2025

ICCTA Autumn Update 2025

Partnership momentum, autumn missions and heritage opportunities

Trade Platform

Canton Fair and Linyi Show Practical Routes into the Market

ICCTA also highlighted an October sourcing mission connecting Irish participants with Guangzhou, Linyi and Qingdao, including the Canton Fair and the Linyi Mall International Buyers Conference.

This kind of programme is valuable because it combines major exhibition access with guided matchmaking and regional follow-on visits, making the market feel more practical and structured for first-time or returning participants.

It is exactly the kind of opportunity where coordination, preparation and the right introductions can make a real difference.

Route map for the Canton Fair and Linyi sourcing mission in China
Autumn-Winter Outlook

From Wudang to Wider Autumn-Winter Opportunities

The issue also pointed toward the next wave of opportunities, including the Wudang Tai Chi Culture Festival, the COME tourism resource exhibition schedule and sector-specific trade events later in the season.

Together, these showed the breadth of ICCTA's remit: not only culture and tourism in a narrow sense, but also wellness travel, destination promotion, trade-facing introductions and member-relevant market signals.

That broader mix is part of what makes the autumn period useful for planning, outreach and selective participation.

Wudang mountain heritage setting in Hubei Province
Contact

Explore Ireland-China tourism and cultural opportunities

If you would like to discuss partnerships, destination promotion or cultural exchange, please get in touch.